Proposing an Hris System free essay sample

Arranging the fate of the association will require preparing, and tutoring from key representatives. The current Human Resource Information System doesn't bolster the data that is required to finish the task. The executives is proposing to actualize another Human Resource Information System. Human Resource Information System is an electronic framework intended to unite data for key arranging, operational, and, authoritative. The most time spent in Human Resource is managerial administration. Human Resource Information System is intended to improve effectiveness and help with smoothing out administrative work. There are five significant classes in a business that the Human Resource Information System underpins. Work relations in the HRIS will bolster Union arrangement, worker data, and inspecting records. Human Resource Planning and Analysis underpins authoritative outlines, participation examination, expected set of responsibilities following, staffing, selecting, and turnover investigation. Pay and advantages, compensation, advantages, get-away, and pay structures. Consistence guidelines are likewise upheld by HRIS; Equal Opportunity Employment, workforce usage, and candidate following. We will compose a custom article test on Proposing a Hris System or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Wellbeing and preparing advancement are additionally bolstered by the HRIS programming. HRIS programming is accessible by a wide range of programming organizations; coming up next are only a couple HRIS programming that are accessible. Bamboo Human Resource Software, Employee Connect Software, Human Resources Microsystems, J. D. Edwards Enterprise One, and Employee Connect. The product must be good with the associations present place of employment costing framework and will require the reports to match. This should be an altered component and will require a custom fitted programming. The product recorded above is accessible to with no guarantees and won't bolster our activity cost programming. The board might want to execute another Human Resource Information System before the new monetary year. The new monetary year starts in April 2013. The principal procedure will post a Request for evaluating from numerous pre-qualified Human Resource Information System Software organizations. The calendar will just permit a limit of one month to choose a last seller to start the way toward fitting the product. The worries that administration have are a portion of the authoritative components, for example, work power, organization spending plans, terrible arranging, and rivalry. Work power is down because of spending slices and the change to new programming will require additional time and conceivably employing transitory assistance for information passage. The current organization financial plan doesn't have the benefit to help a generous increment in extra work. The arranging plan for another Human Resource Information System should be observed intently. The board is worried about the chance of going over calendar and expanding the work cost more than more than what is in the financial plan. The executives has concocted a financial plan of forty-5,000 dollars. This spending plan incorporates the expense of programming, work power, and new gear to help the new Human Resource Information System. The arrival on speculation for the new programming and gear that administration seeks after will be worth more than the expense. The advantages of having a Human Resource Information System that produces reports for remuneration, downtime, and work needs. The new Human Resource Information System will likewise enable our association to be serious in catching work patterns and needs. Getting ready for the eventual fate of the association will likewise be a gigantic advantage factor. The time and cost that will be spared after some time will pay for the overhaul in under two years. At the point when the framework is ready for action the board predicts that four full-time positions should be wiped out because of the effectiveness and absence of work for the four specialists. References Chauhan, A. , Sharma, S. , amp; Tyagi, T. (2011). Job of HRIS in Improving Modern HR Operations. Survey Of Management, 1(2), 58-70.

Dear Sir

Dear Sir Dear Sir Dear Sir By Maeve Maddox Daniel as of late asked me, Is it right to address somebody by Sir even in casual settings, for example, Instant Messaging or on a blog remark? The word sir fills a valuable need in English, even in those societies that esteem fair standards to the outrageous. Sir has been utilized as an aware type of address in English since around 1350. Its utilization as a welcome toward the start of letters can be followed to 1425. Initially utilized as a title for a knight, baronet, or (until the Seventeenth Century, a minister), the word sir, similar to sire, originates from a Latin word identified with the word senior and had the significance more seasoned or senior. Sir is as yet used to introduce a knights given name: Now that Rudy Giuliani has been knighted, he can be called Sir Rudy. The structure sire, with the feeling of your highness, is utilized to address a ruler. As a thing in increasingly broad use, sire has the significance father or male parent. The word can likewise be utilized as an action word: John Brown sired a few children. The most successive general utilization of sir is with regards to letter composing, a type of articulation that is famously traditionalist in its language. For instance, the British complimentary shutting yours dependably sounded extremely degraded to my American ear the first occasion when I heard it, at the same time, living in England, I before long got acclimated with it for what it is, a gracious show that nobody takes truly. Outside its ordinary use as a composed welcome, sir is a helpful word to have in a circumstance in which one wishes to pleasantly grab the eye of an outsider: Sir, youve dropped your Visa. Reason me, Sir, would you be able to guide me to the town community? The female comparable in such a circumstance would be Miss or Maam. Indeed, even in a democracyperhaps particularly in a democracythe more established types of civility are never strange. Need to improve your English in a short time a day? Get a membership and begin accepting our composing tips and activities day by day! Continue learning! Peruse the Expressions classification, check our well known posts, or pick a related post below:50 Slang Terms for Money45 Synonyms for â€Å"Old† and â€Å"Old-Fashioned†One L or Two?

Essay Writing - Reflection and Historical Perspective

Essay Writing - Reflection and Historical PerspectiveA writing process that is critical to essay reflection is that of historical perspective. However, many students become lost in the deepness of their research and end up missing important points because they cannot readily access data in written form.Good essay reflection is crucial to successfully presenting a complex topic to the reader. Take the task of writing a research paper as an example. You must first choose a major or subject matter that you will use for your project.You must then analyze and discuss a single factor that has been connected to this specific point in time. While researching for your analysis, read books, journals, or articles that are directly related to your topic to gain some insight on the best ways to present your findings. A thorough overview of pertinent literature can also be helpful.Then you should perform a broad look at all of the factors that influenced events in the past. In your research, exami ne how the appearance of the world's population, religion, and so forth, was influenced by the economic conditions. Ask yourself if these factors are important and relevant to your final conclusion.The final part of the essay reflection involves determining your thesis statement. In order to write your own research paper, you must research the area of study that you have chosen and then come up with an explanation of why you believe the research to be true.This process of 'researching' is critical to your thesis statement because it gives you a solid foundation to the foundation of your research paper. To write a thesis statement requires that you come up with something that will not only speak for itself, but also something that will be interesting and informative to other readers.It is important that you carefully choose a topic that you are passionate about so that you can make every effort to place that passion into your final result. In addition, you need to do what is necessar y to research your topic so that you can fully understand the significance of your findings.By following this process, you will learn how to combine the best parts of research and essay writing so that you can be assured that you will always be prepared to make an impact on the reader. To learn more about this process, sign up for a writing workshop.

Why Is It So Hard For Student Success - 959 Words

Why is it so hard for student to be successful in college? In the book â€Å"Back to School† by Mike Rose, Rose talks about some of the different obstacle student’s faces in college that prevents them from being successful. Financial support plays a big part in student success. Money plays a huge factor in student success. Student that fail generally are the ones who are unable to pay school tuition. If students cannot afford the necessary equipment they need to succeed then they will have a hard time going through college. School supplies such as books and computers are a necessary for student success. Students need books and computers to be able to study in order to be successful. Student would go to college for a semester and drop out because they do not have money to pay for school. It is also hard to find jobs to help pay their way through college. Government don’t subsidize enough grand for student to go to college, instead they make it more difficult with loan subsidies. Possible solutions for student success are government subsidies, book vouchers and private endowment. One solution to better student’s success is if the government gives more subsidies and limit the amount of money students is able to borrow for college tuition, then it would minimize the financial burdens for college students. In the article, â€Å"College Cost too Much† Jack White states, â€Å" you want to get college cost down? Get the government out of subsidizing student loans† (white as qtd. In CollegeShow MoreRelatedAnalysis Of Salman Khan s The One World Schoolhouse 1293 Words   |  6 PagesThere is a quote from an author named Salman Khan from his book about education, his book is called The One World Schoolhouse where he talks about education reimagined. In this quote he talks about education and wrote: â€Å"Why has it been accepted as gospel for so long that homework is necessary? The answer, I think, lies not in the perceive virtues of homework but rather in the clear deficiencies of what happens in the classroom. Homework becomes necessary because not enough learning happens duringRead MoreCollege Athletes Should Not Be Paid Essay1279 Words   |  6 Pagesout on the field, court, and track without any compensation for their hard work; even with the fact that college sports brings in a lot of revenue for universities. Also these athletes are not only athletes but students meaning they have to keep a certain grade point average to play. 1 College athletes deserve to be paid since they bring in the most money for universities, their hard work and having to balance being a student-athlete. Close Panel Its no secret that college sports bringsRead MoreBilingual Education For Deaf Children914 Words   |  4 Pagesand mixed together. English is a very hard language to learn, especially if you can’t hear it. How easy would it be to confuse a â€Å"B† with a â€Å"P† they sound similar and when trying to lip read how can you tell the difference? I feel that young Deaf/hard of hearing students should be taught by a Deaf teacher or a child of a Deaf adult (C.O.D.A) teacher is important because ASL is the first step to learning English and becoming bilingual. According to the article Why Schools for Deaf Children Should HireRead MoreWhy College Is The Best Fit And The Benefits Of College965 Words   |  4 PagesWhy is college important to you? College is important to me because I see the many opportunities that it will provide for me that will not be provided if I do not attend. As a minority and a low-income student opportunity is limited. The support of college an d a degree, provides many options and possibilities that I do not receive on a daily basis. Many of the people from my community are working just to pay the bills, however I want to find a career, explore the world and give back and I believeRead MoreSuccess Is Not Always Come Easy1722 Words   |  7 Pagesto be successful. The dictionary definition of success is â€Å"the favorable or prosperous termination of attempts or endeavors; the accomplishment of one’s goals† (Dictionary.com). Some people define success as being happy, loving, faithful, wealthy, famous, and powerful. Even though success can be achieved by anyone, it does not always come easy. First, to become successful you have to be able to accept failure, and move on. Them you have put in the hard work to achieve greatness, not take the easy pathRead MoreA Piece Of Paper And Years Of Schooling1286 Words   |  6 PagesA Piece of Paper and Years of Schooling Does Not Define Success It is forced in the minds of students since the very beginning of their scholastic journey, in order to achieve the favorable and prosperous end goal of endeavors or â€Å"to be hired by Bill Gates† (Slouka, 4), a degree is a requirement. A college degree is simply a documentation, in other words a degree is a piece of paper confirming one met a certain level of pedagogic achievement. Nowadays, a college degree or post-secondary educationRead MorePersuasive Essay : War On Kids Pat Farenga An Author819 Words   |  4 PagesTitle As a student, it is so simple to criticize the way schools are conducted. The ideas that students have towards schools may be somewhat misguided by their varied emotions and attitudes towards their school. Many students may feel that public education it is a necessity to have in life in order to be successful, be knowledgeable, and determine what kind of student you are.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   For many students, going to school is more than just a part of the daily routine. A lot of students see theirRead MoreProblems Facing Children at School: Apathy 1811 Words   |  7 PagesWhat is the Point? Many often look at the children in America and say that the â€Å"children are our future.† However, what if the only ones who cared about the success of the children and their futures are the many adults who hold this view? While it may not make the headlines or be a breaking story on the news, school children are beginning to take a more apathetic approach to schoolwork and the education system. Children seem not to worry as much about school, but rather about their social livesRead MoreDifferent Directions May Lead For Success1338 Words   |  6 Pagesdirections may Lead to Success Challenges are like mountains, climbing each step will encounter difficult stages that each individual will face. Whenever it is a block or clear path there are obstacles and different strategies to go from point A to B. When overcoming obstacles it is only the beginning and one step closer to the success. Several factors of success are: mindset, learning and failure, working hard, persistence and understanding will guarantee a high rate of success. In the article, â€Å"Brainology:Read MoreInternational Students At The American University1749 Words   |  7 Pagesin the American Universityï ¼Å¸ Maybe some of you have problem in your academic study? 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Impact Of The Global Economic Crisis In Africa - Free Essay Example

Sample details Pages: 23 Words: 6915 Downloads: 9 Date added: 2017/06/26 Category Statistics Essay Tags: Africa Essay Did you like this example? The aim of this dissertation is to analyze the impact of the global economic crisis in Africa and provide suitable suggestions as a consultant of the African Union The African economy was proceeding towards a splendid reasonable growth towards the beginning of the year 2008 even though many countries in the world were caught between the subprime crises. The African continent was one of the worlds best continent with abundant of resources and gradually developing and recording a reasonable growth in their GDP, before the global economic crisis affected the development of this region. Africa was a frontier in the production of resources with recording a above average growth, experts predicted the present growth rate would lead to the development of African economy as a superior power in the future. However the present decline in the prices of export commodities has resulted in the decline in the government revenues which has affected the GDP of Africa. The major contributors to the development of African economy were the need for resource materials, the reasonable development of china and the increase in the inflow of capital and factors of macro economic rectifications. There was an also major contribution from the migrant remittances which contributed to the reasonable earnings in the household and increase the government revenues in terms of tax. There were many speculations expecting the best out of the potential of Africa in order to produce resources for the growth of the continent and reduce poverty. But there was a close indication of the downfall in the economy in the early 2007 which ultimately was encountered by the African economy in the late 2008. In the world economy when many developed countries were facing recession and crisis, there was severe alteration towards the growth scenario in Africa because of the stagnancy. The majority of the growth contributors of Africa were affected by this crisis. The development in chinas economy declined gradually and there was a downfall in the need for resources and their prices were declining to an extent. Because of the reasonable GDP there was no pressure on the concern of inflation. Certain assurance of added aids was not implemented yet and there was a reduction in the capital inflow. Since the effects were taken care of there were no immediate reactions in Africa due to the economic crisis. However the reduction in the external aid which was not implemented as assured by many developed countries in the G20 started affecting the health sector to a greater extent. Don’t waste time! Our writers will create an original "Impact Of The Global Economic Crisis In Africa" essay for you Create order To have a detail description of African economic crisis we would discuss the major sectors which have been adversely affected due to recession. To start with there would be an impact in the mining sector, impact in banking sector does not have any major adverse effects, consequences faced by the effects of crisis in finance sector including the commodity markets and international exchange rates, adverse effects on remittances and capital inflows in the trade sectors with the addition of FDI. There were other sectors too such as tourism, manufacturing which had experienced an impact due to the global economic crisis. The under development of the banking sector in Africa is another major concern because the banking sector has failed to derive structures that benefits the economy. The increase in the banking policies with external integration could generate the flow of capital which was not implemented in Africa There were certain positive impacts for the countries importing commodities in Africa, they were benefited a lot from reducing the expenditures. On the entire economy of Africa the sub Saharan region was the most to be affected by the crisis. The ultimate effects of the global economic crisis were the increase in the infant mortality rate, increase in poverty, pressure on government to restructure the fiscal budget, and unemployment. However since there was growth in African economy it could face the immense pressure of Economic crisis. The major countries to experience severe effects by the economic crisis are Nigeria, South Africa, Kenya, Zambia, Egypt which are mostly the sub Saharan Africa regions. The impact of the economic crisis in Africa made many underdeveloped countries to receive international implications on its economy to develop their infrastructure. The international business strategies suitable recovery facts have proved more beneficiaries in the world economies. The suggestion of suitable changes in the physical structure could help in the faster recovery of the economic crisis IMPACTS OF THE GLOBAL ECONOMIC CRISIS ON BANKING The global economic crisis effect in the major developed countries was on the banking sector where many banking corporate collapsed during the crisis. But the African economy did not have any adverse effects on the banking sector because of their less extent of bonding with the world economies. The African economy has a comparatively low external financing compared to other continents of the world, the external financing of Africa only accounts to 4% of the overall volume in the emerging economies. To have a statistical overview the African external financing it only issued bonds worth of six million American dollars and received only three million dollars from private reserves. This comparatively low market capitalization of the world economy has protected the African banking system from severe damages. The African economy did not report any bankruptcy during the global economic crisis because the African banks could manage reasonable returns from the mortgages. There were certain e ffects in the African economy due to the presence of foreign banks with assets in some African countries like Swaziland, Madagascar who suffered major losses due to world financial crisis. But the effects of world economic crisis did not affect the banks progress in Africa, the banking systems dominates the finance sector and the role played by the financial markets are not of greater concern. There is a transmission check of funds borrowed from foreign banks by the government and there is less awareness of off balance sheet procedure to African economy which was the major reasons for the stability of African banking sector. The conversion of many capital resources into foreign assets saved the African economy to avoid exchange rate appreciation. To sum up the impact of global economic crisis did not deliver any adverse effect on the banking sector. IMPACTS OF THE GLOBAL ECONOMIC CRISIS ON THE FINANCIAL STRUCTURE OF AFRICA INTRODUCTION The African continent was not isolated from the financial crisis, to have a deep overview of the financial crisis there were certain adverse effects on the economy because of the badly constructed financial systems. There was a reduction in the earnings in many sectors such as there was a reduction in the need of commodities and also reduction in the commodity prices, There were reduction in capital inflows, the major affected sector will be the export where it will face a reduction of $578 billion in the recent years out of which the oil sector itself will account to $420 billion reduction in the earnings. This loss in the earnings will account to one fifth of the GDP which is five times the avail given to the region. There was an effect of this financial crisis in the growth of the economy and it also increased poverty. To have a deeper analysis of the impact of the financial crisis in Africa let us look at the causes of transmission of the financial crisis and its effect on the in dividual factors of the financial sector. Causes of financial crisis is Africa The major cause of the financial crisis in Africa was the reduction in the prices and amount of the export commodities because of the global financial crisis. There was a prominent reduction in the prices of commodities in the late 2008 such as oil sector faced a downfall of 69% in their prices, because of the decline in the exports up to 45% there was a huge loss faced by the continent, even the other commodities excluding oil accounted to 38% of downfall in their prices. The other major cause of the African financial crisis is the decline in the capital inflow and remittances. These accounted to decline in the foreign exchange which ultimately guided to poverty in the continent due to the shortage in income. The developing countries have always depended on foreign direct investment (FDI) for developing the countys economy and infrastructure. Because of the delays in the assured FDI many projects have been delayed or halted leading to gradual loses. Finally there was downfall in the stocks of the foreign reserves and the reduction in the span of import cover contributed to a larger pressure in the African economy unable to afford the commodities hence causing more crisis. Let us have a broader view of the effects in the African economy due to the causes of the global economic crisis. EFFECTS OF THE FINANCIAL CRISIS IN AFRICA EFFECT ON THE FINANCIAL MARKETS There was a gradual impact in the financial markets because of the subprime crisis. The banking sector did not face any direct impact of the crisis but there were effects due to transmission and dependence on the external economy. There were slight rise in the prices of the assets and the risk premium was increased indicating there was some damage in the finance structure in the early 2008. Because of the transmission and dependency, the liquid finance markets where affected more in this region more than the developed countries and inclined to the over valuing of stocks. If you have a look at the reports from countries like Nigeria and Egypt, they faced a loss of more than half of their investment towards late 2008. Increase in the value of debts in the international finance markets has caused the rise in debt spreads in the African countries. In order to attract the investors the African countries like Tunisia increased their bias points. The bias points of the developing countries mainly in Africa in the international market reached to 800 points in the late 2008, these indeed inclined the risk premium which forced many countries like Kenya to stop imploring from international financial markets and circulate the long term resources to local markets.There was a decline in the foreign exchange reserves because of the depreciation of currencies, this happened due to the decline in the commodity prices. Variations in the currency exchange rate against American dollars and Euros delivered an effect in the African economy. There was a three fifth of drop in the copper prices due to the global economic crisis. Hence African countries were one of the international reserves of copper and they had faced a chief downfall in their foreign reserves. There was about 50% depreciation of the currency of countries like Zambia against American dollars. Africa is one of the main continents with abundant of resources whose exports were one of the major earnings and helped in increasing the growth of economy. There have been decline in the commodity prices and volume all over the world because of the global economy crisis in the late 2008. This crisis inclined certain effects in the African economy, there was a three fifth decline in the prices of the crude oil which was one of the major reserves of Africa. Some of the other major natural resources of Africa such as diamond, copper, timber etc produced by mining declined by 30%, the development in the African export sector declined by 3% and there was a reduction in the GDP was about 3.5% compared to the fiscal year 2008. There were certain adverse effects because of the reduction in commodity prices which resulted in, reduction in the gain, low profit for high production cost resources, decline in government aids and finally the termination of many projects which were supported by FD I incline a huge loss to the African economy. The decline in the price of food commodities resulted in restructuring the government budget and balance of payments. There are certain regions in Africa such as Burundi where the oil is imported would have an positive impact of the reduced prices there are also certain negative impacts in attracting FDI for these countries which would decrease their development. EFFECT OF LONG TERM AND MEDIUM TERM TRANSACTIONS There are certain effects on the trade of goods and services in the world due to the global economic crisis from which Africa is not isolated. According to the reports there is an decrease in the growth of trade in terms of exports and imports, there is a decrease of 5% in the growth of imports and 7% in the growth of exports. Africa will experience a loss of about 45% of its value of exports. The other important effect is due to the capital flow within Africa and the world, there was a decline in the FDI about 21% in the African region towards the end of 2008. This effect has only been described by certain countries is Africa such as Egypt while other countries have increased the FDI such as South Africa. But there was certain adverse effects of FDI in the production of natural resources which was not availed as assured by international markets due to the economic crisis. The effect of short term capital flows is there was a decline about 50% in the capital flow for emerging counties because of the reduction in the availability of financial resources, but the African economy only suffered upto a lesser extent because of the limited bonding between the external financial markets and the African financial markets. IMPACT OF GLOBAL ECONOMIC CRISIS ON SUB SAHARAN AFRICA The major effects of the global economic crisis in the sub Saharan region were the decline in their trade, decline in the remittances, and reduction in external financing. The major problem in the sub Saharan region was their trade was mostly depended on the countries suffered by economic crisis this reduced the demand in the resources exported. The decline in the prices of the primary commodities in sub Saharan Africa accounted to adverse effects in their economies. The government revenues depend on tourist sector for development infrastructure which suffered a major hit during the crisis. The decline in world trade accounted by one percent accounted to half the percent decline in the growth of the sub Saharan region. The prominent causes for the economic crisis in the sub Saharan region was the trade with United States, there was a fifty seven percent decline in the trade between the two regions. The development of the sub Saharan Africa was majorly because of the trade with china, thirteen percent of this regions exports and a comparative ten percent of imports depended on the trade with China. The investors from china were behind the initiative of many projects in the Africa region funded by them. The integration between both the regions decreased after the effect of global economic crisis leading to further impacton the economy of the sub Saharan Africa countries. There was a dramatic decline in the capital inflows in the sub Saharan region compared to other parts of Africa. There was a 26.7% drop in the external investments which accounted to the financial crisis of the economy of many countries. The sub Saharan Africa earned reasonable government revenue from migrant remittances who suffered adverse effects because of redundancy as an effect of the economic crisis, this reduced the government revenues in terms of tax. There were certain assurance given by the developed countries in the G8 committee meeting regarding the increase in the funding to the Afr ican countries which was not implemented due to the economic crisis. Out of the impact of the financial crisis on the entire African continent, Southern Africa will be affected the most. Countries like Angola will experience a dramatic downfall in their growth about 20.9%, the economy growth of east Africa will be affected by 2%, the Sub Saharan region will have difficulties in fiscal balancing. There will be huge responsibilities for the government to structure their budget to meet the social needs of the people in Africa. These are the financial issues experienced by Africa during the Global Economic Crisis. IMPACT OF GLOBAL ECONOMIC CRISIS ON REMITTANCES IN AFRICA The prominent impact of the global economic crisis in Africa was on remittances which indeed resulted in severe harm to the African Economy. Before the economic crisis remittances was one of the modes of earnings in the African economy. Remittances helped in the developing the infrastructure of African Economy and was one of the major sources of external financing.. The remittances of natural resources exporting countries were affected the most, since Africa is one of the prominent exporters of natural resources they faced badly affected by the economic crisis. Remittances in Africa where expected to decline about six percent which could damage the economy of remittance dependent countries. Certain countries in Africa were expecting external financing aid to overcome the decline in remittances. The major regions having effect on remittances are the North African regions whose economy depends on it. CAUSES AND EFFECTS OF DECLINE IN REMMITANCES The remittances in the African economy is prominently transferred in informal terms such as friends and relatives, the formal mode of transmission of remittances in Africa is through the banking system. The major remittance in Africa is the workers remittance, the remittance à ¢Ã¢â€š ¬Ã¢â‚¬Å"GDP ratio for many countries in the African region was at an average of nine percent . these above calculations explains the contribution of remittances in the growth of African economy. The African economy dependence on remittances was comparatively low to other parts of the world. Another spread of remittances was in terms of migrants, Africa countries face 20% of their migration within their continent. Because of the migrants to other continents such as Europe and America which were the worst affected continents of the global economic crisis there was a decline in the remittances. North Africa region was affected the most because they had many migrants in Europe and Middle East which has face d adverse negative impacts in their economy. The countries like Morocco, Tunisia and Algeria had a decline of about seven to nine percent in their remittances because of the larger proportion of migrants from their country in Europe regions affected by the Global economic crisis. This decline in the remittances has produced an impact on the government revenues in Africa, and also affected fiscal structure of the economy. Because of the global economic crisis which leads to the decline of process in the manufacturing industries accounted to job cuts, this situation lead to the decline in remittances. The decline in remittances damaged the better earnings in the households which caused poverty and increased the infant mortality rate. There were some positive impacts due to the increase in remittances in certain regions of Africa such as Kenya because of the decline in the import commodity prices. The major effects of decline in remittances are it decreases the governments revenue in terms of tax. The decline in the revenue can affect the GDP of the economy, and effects on negative growth of GDP increases the IMR. Many countries in Africa such as Ethiopia are about to lose 0.2 to 0.3 percent of their GDP growth. The African country to be majorly affected by the decline in remittances is Morocco, where it faced two to three percent of decline in their GDP growth. The countries in Africa which had immense migration transfer to Europe faced immense damage in their GDP. The ultimate effect on decline in remittances is, redundancy of migrants which will affect their household incomes resulting in poverty. To sum up the ultimate cause of decline in remittances was redundancy of migrants and nationals, decline in the external financing because of economic crisis. Finally the effects of redundancy are decline in house hold incomes, unemployment, and decline in government revenues. THE IMPACT OF GLOBAL ECONOMIC CRISIS ON THE AFRICAN ECONOMY EFFECTS OF GLOBAL ECONOMIC CRISIS IN ECONOMY FACTORS Africa encountered a drastic change in their economy during the economic crisis in the world. Before the economic crisis the African oil exporting countries gained plenty of foreign exchange which they used for projects to develop the infrastructure and repay their debt. During the global economic crisis there was a 60% downfall in the oil prices which had a bad effect on their GDP. The GDP of African countries exporting oil were facing a decline of 5% which had adverse effects on their economy, even oil importers in Africa will face a decline of 2% of their GDP and all these accounted to the decline in the oil revenue. There were several regions in Africa which recorded a positive growth in their GDP despite the decline in the prices of the commodities such as North Africa, Morocco and certain other countries. There will be a total unbalance in the economy of some countries in Africa because of the decline in the exports sector more than the imports, they will face a couple of downf all in a countrys economic structure. Hence the countries will face difficulties to restructure the economy and there would be a reduction in the consumption because of the downfall in revenue. The other effects on the economy of Africa is inflation, this would be a serious problem encountered by the economy of many African countries. The inflation would raise about three percent in the African region because of the decline in the revenue, but the positive impact of the crisis is that there would be a reduction in the commodity prices which might take the pressure on inflation for some reasonable time. The countries which import oil will have a positive impact of reduction in the inflation rate in their economy, but it is the opposite for the countries exporting oil and will face an increase in the rate of inflation. There is certain decline in growth prospects of Africa as an impact of the global economic crisis, despite of not being directly affected by the World financial crisis because of the low bonding with external economies, there was some decline in the growth prospects in the African region. The oil exporters in Africa faced a decline of three percent in growth while the oil importing countries faced a decline of one percent in growth. Developing countries in Africa will face difficulties due to the reduction in the demand of their goods, these effects could halt the Africas development into a superior power. EFFECTS OF GLOBAL ECONOMIC CRISIS ON INDUSTRIES The other key sectors which had a major impact due to the crisis was the tourism sector, they suffered major damages during the global economic crisis. The revenue in the tourism sector was affected badly in the African region making the functions of the sector miserable. There was a decline in the number of arrivals to the countries like Kenya in Africa. The decline in the arrivals accounted to a decline in the profit for airways. The decline in tourism which is one of the governments revenue from the service sector faced many negative impacts, there was considerable amount of loss due to cancellations. Countries like Egypt and Kenya experienced ten to thirty percent fall in their revenue. There was major losses on the mining sector due to the economic crisis, many projects in the African region were terminated or postponed because of the shortage of investments. For instance the decline in the copper prices had halted many projects in the African region in countries like Zambia, th e leading copper mining industries faced one fourth decline in their supplier contracts. Many mining projects were terminated because of the falling copper prices. Other natural resources such as cobalt also faced reduction in their prices which halted operations in certain projects in countries like The Democratic Republic of Congo. There were many employees been laid off because of the termination of the projects, the Democratic Republic of Congo alone recorded two hundred thousand employees dropped. The decline in the price of other natural resources have caused adverse effects on budget, countries like Gabon in Africa experienced negative impacts. The reduction in the price of iron, uranium and bauxite which are one of the major exports in many countries experienced decline in the revenue. Since Africa has been one of the major continent with an abundant wealth of natural resources and the fall in the price of natural resources has made Africa suffer severely which indeed result ed in economic crisis. The textile industry was also not isolated from this economic crisis. Because of the decrease in the demand of textile goods from the African region several industries had to face immediate closure. The countries in Africa were facing immense pressure because of the unemployment of people. The termination of an industry at an average caused reduction of four thousand jobs. There was huge pressure from the labor unions to the government regarding unemployment. The impact on the African manufacturing industry by the global economic crisis has resulted in restructuring of the economy and experience serious financial crisis. Finally the global economic crisis has affected the African economy in several sectors. According to reports two third countries of the African continent are affected by the downfall in the price of natural resources. The major decline of the African economy has caused by one ultimate factor which is the reduction in the commodities. The other minor factor like the decline in the foreign investment is also the cause of African economy crisis. RECOMMENDATIONS There are certain recommendations suggested as a consultant of the African union in order to increase the growth of the economy. To start with the recommendation process, it would highlight facts on four features which are observation on the financial structure, reduction of crisis impact on health, revival of the policies in the economic structure and derivative such as bail out policies. We shall discuss the impact of these recommendations on the African System. The major recommendation in the health sector is the prevention of the effects of the economic crisis that has not fully affected the house hold regions. Hence necessary conservative methods should be taken to take care of the adverse effects of the crisis. There must be constant check on the negative effects in the health sector and take necessary actions. Mainly the IMR should be taken care of to a greater extent. Monitoring the growth of infants could help the development in the health sector. There should be constant negotiation within the health organizations and the population. There should be a drastic increase in the investments in the health sector. The African governments should restructure their fiscal budgets for more allowances to the health sector. Most of the developed countries spent 0.7% of their GDP in the health sector for a better healthy environment. The African economy should make better use of the funds provided by the World Bank for effective health climate. T here should be a constant check in the available resources in the health sector and efficient usage of the available resources is recommended. There are several measuring concepts in the current world to measure the expenditure, performance and future projects of a health sector. A better organization can result in better performance in the health sector. The current economic crisis has helped Africa have a view on the current health structure and decide suitable remedies to overcome this deficiency. The crisis has helped Africa have a check on the IMR, poverty, healthy environments, and causes of the diseases. These checks have recommended Africa to invest on certain suitable regions such as food, medicines etc in the health sector and decide what are the gradual steps to be taken to fight against deaths. The use of health care vouchers is proved effective in many parts of the world which should be concerned by the African economy. There must be necessary action taken in the organi zing and implementing of health programs to perform against the negative impacts. Taking severe actions in the prevention of environmental harms that creates health hazards could prove profitable. The communities in each society should take care of these remedies. The crisis has urged the recommendation of implementation of external aids as soon as possible, governments should derive suitable policies for attracting external financing in the health sector. There should be a bonding between the donors in the health sector and the health organizations. There are several African developing countries maintaining this bond. However the suitable remedies cannot assure the protection of the health sector in the future because it is difficult to estimate such reactions. To summarize the integration between the government and the beneficiary partners can always develop the growth of health sector in Africa. There are certain suitable recommendations on the financial structure of Africa for suitable developments. The initial recommendation would be that there should be a strong network of communication between the African finance ministry and senior banking officials to have a check at the financial breakdown of banks, these actions can prevent the bankruptcy of banks. This action could promote the operations of the bank and increase the African regional process to emphasize the growth of small countries taking advantage over larger countries. There must be a day to day surveillance of the finance markets and the changes on exchange rates and stock prices. This could increase the growth of African economy by taking suitable necessary actions to prevent the adverse effects. There could be a design such as when the numbers of exchange rates and stock prices are adverse, defensive actions are taken by the necessary authorities. This could increase the awareness of the government to perform recovery operations. Because of the economy crisis the banks might face a structural damage because of the shortage in the liquidity of cash flow. Hence necessary actions by the government on the banks can regain market confidence of the customers. This action could indeed trigger the operations of industries by lending money and operations in household by lending credit, hence a economic balance is created. The African governments can generate these funds with the help of foreign reserves such as bonds in capital markets. The African economy can reconstruct their finance structure with the help of international finance organizations. So in order to balance the African economy, frequent check on banks and surveillance of the market is necessary. There are certain long term operations which helps the Africa governments in maintaining economic balance. To maintain balance in the economy regulatory policies should be issued by the government on the transparency of operations performed by the banks and their finance system should be supervised regularly. In order to increase further liquidity there should be regulatory operations performed by the African regional organizations. The African banking structure must be able to meet the capital demands, hence regulatory policies should be improved. The African economy must increase their growth such as their banks start to perform FDI operations in other regions. The network can be further strengthened with the help of legal operations, the legal binding operations can lead to development and growth of the financial structure of the banking sector. The bonding between the legal system and the banking system can result in the growth of African economies. There can be necessary actions performed to increase the competition between banks for better performance. Hence with the help of these recommendations the African economies can experience development in the banking sectors. An effective incentive scheme should be announced for corporate to decrease the involvement of foreign aids in the African economy. The introduction of the insurance schemes can promote the stability in the economy of the country because of reasonable liquidity of cash flow, with these factors the adverse effects of the financial crisis can be limited. However the investments in insurance could bring stability to all the customers under this structure which is an important beneficiary factor in the growth of African economy. The derivation of guidelines in the trade sector could bring assurance to the operations performed by the government. There are certain African countries like South Africa who has mastered these procedures better than any other country in the African continent. The devel opment of strategies by the financial institutions can build the solidarity of the financial structure of the African economy. The globalization of the ownership with the help of public offerings can help in the financial balance of industries. Hence the implementation of these recommendations could account to the prominent growth of African continent. CONCLUSION Africa which has abundant natural resources has experienced adverse negative effects because of the global economic crisis which indeed has produced immense knowledge on the economic structure. The decline in the demand and prices of natural resources has questioned the trade of natural resources. This has resulted in the reduction of government revenues. However the plenty of natural resources have given the African continent hope to develop again. Many countries in the African continent economy depend on the export of raw materials mainly in the Sub Saharan Africa region. With the help of immense manufacturing knowledge, Africa can survive over poverty and can become one of the superior powers in the world with the help of this knowledge. The usage of certain skills can help in the development of the economy of Africa. The traditional knowledge in Africa was a major driver towards the resource exploitation process which cannot handle the current economy. The African countries exper ienced an average of 3.2% growth while other developed countries in the world experienced a relatively lower growth rate. This report of growth during recession has saved Africa from a majority of negative impacts. The global economic crisis has affected many growth contributors of the African economy. The African economy is not isolated from the twin deficits because of the global economic crisis. The existence of the African crisis can considerably increase the poverty rate in Africa. To overcome the economy drawbacks, Africa took the help the help of international finance organizations The growth in the economy could help development in poverty reduction programs, the main consideration in order the former to take place was the development in the mobilizing of resources .there are certain important strategies which should be taken into account in order to increase growth. The policies which support the contributors of the growth must integrate with the government regulations to develop the economy. There should be a bonding developed between the public sector and the private sector to develop the infrastructure of the economy and create competition. The banking sector must use the derivatives of strategies to increase the economy stability and reduce the crisis effects. The government should have an surveillance on the sufficient flow of the medical aid, development aid etc from the donors to mitigate the negative effects. The support from the banking sector in analyzing the rectification of the economic crisis must widely be supported by the government regulatory. There was certain international organizations support in overcoming the financial crisis such as the G-20 summit decided to invest about one trillion to overcome the current global economic crisis from which Africa received certain benefits. There was certain support from the G8 summit later which bought many other donors in aiding the rescue of crisis hit countries. The recovery strategies used by these organizations helped the developing countries in Africa to overcome the economic crisis. There were several mode of support from the international organizations. The United States of America which was one of the major causes of globalization has agreed to invest 20 billion in the agricultural development which indeed increases the aid of food to the African countries. However the trade predictors cannot assure any guarantee in the implementation of this aid. The monetary functions of the international institutions such as IMF have all assured in the availability of funds to the regio n for developing countries in Africa as an initiative from the World Bank. There are several policies reformed in the aiding of funds by the world finance organizations in order to increase the capital flow to recover from the current economic crisis. These all include the scenario of bailout packages, exchange of capital in terms of bonds to increase the liquidity indeed to make the economy stable. These steps help in rectifying several causes like capital shortfall, shortfall in infrastructure for industries, shortfall in capital for mining projects etc. the world back have also initiated various education programs, developing strategies in order to help the African nations to recover from the crisis. The amount funds given by world bank to the African continent is approximately ten billion American dollars and have assure to lend additional eleven billion American dollar funds in the following year. There were tremendous help from world bank to its member countries , the banks of the member countries approved the fast track facility of the world bank. This helped the banks for instant recovery and supported them in maintaining confidence in the market, this indeed increased the investment of customers. These facilities allowed the banks to receive two million as the front load capital under IDA-15. The overall African countries supported by this system were approximately fifteen of them, the countries like Democratic Republic of Congo were much happy in the introduction of these policies. Now let us look at the actions taken by the African governments in the recovery of economic crisis. There was a committee of finance ministers and senior bank officials formed to create a network which has frequent surveillance on the process of the banks. There were frequent meeting between the officials of both the committee in order to discuss the impacts of the economic crisis on that sectors and derive suitable remedies. This process has created fiscal balance and economic stability in the country. There were certain steps taken by the government which added features of stimulus packages followed by countries like Mauritius and South Africa. There was certain assistance given to the economy sectors of countries like Nigeria and Uganda which followed the government monetary policy. The additional feature of financing in exchange of bonds helped the development of countries like Cape Verde and Kenya. African governments did not have sufficient reserves to fund policy that could ad dress the crisis in a effective manner. There were limitations in many countries for the governing the economy in a efficient manner, there was sustainable reactions for new projects because of insufficiency of capital and limitations in the fiscal budget for initiating fiscal stimulus packages. While other major institutions have suggested African government to develop the social security nets and infrastructure projects which have major potential in contributing to the growth of the economy. The expenditures on the development of infrastructure declined even before the current economic crisis. There was an adverse effect because of corruption in this region of the world which damages the efficiency of the government. There was five new provisions introduced by the world bank and IFC projecting the growth of markets in Developed countries. The expert prediction of IFC and World Bank declared the initiative of funding these new provisions around $31 billion towards the end of 2009. World Bank has always proposed certain regulations to decrease the harm and effects of the crisis on Africa, these also helped in organizing lending and policy advice which indeed accounts to the reduction of poverty, safety nets, infrastructure support, and budget support to emphasize the functioning of private sectors to generate market stability. On the account of IFC in World Bank an additional aid of $300 million is given to the African countries so that the countries can fund the private sectors who are facing closures because of the shortage in finance. There are several actions taken by the international organizations in stepping up and taking actions to help the developing countries to prepare plans to respond to the crisis. There was a funding of $1.2 billion food crisis program launched by the GFRP. There was 83 million USD aided by the GFRP in order to meet the expenditures, these expenditures could not be met by the government because of the losses suffered due to the decrease in the fuel prices There was an increase response from African development bank group which announced certain new facilities which helped in the acceleration of the economy process towards growth. The new plans on implementation can solve several obligations including the liquid flow of cash. There was several initiatives presented by the AFDB in using the banking resources to an greater extent in order to support trade financing. The AFDB had a application processing at a greater speed to accelerate the growth. It has approved several loans in the recen t months to keep the economy stable and maintain the fiscal balances in the country. The international monetary fund was the major source of aid to the countries all over the world. The aiding of the IMF in the African region increased drastically in the late 2009. The external finance integration of the African countries developed because of the IMF. The IMF has also accelerated efforts in the aiding the borrowers of low income destination in Africa. There was a $250 billion worth of special provision of borrowing international monetary funds designed, with the help of the surplus in aids there are actions taken to increase the GDP of the African continent. To conclude finally the African countries are expected to increase their operation process in the sectors to bring stability in the economy. These funding from the overseas organizations helped many developing from the countries from economy break down and develop gradually. Hence the African continent is not isolated from the impact of Global economic crisis and has the potential to become the superior power in the world with the help of its abundant wealth of natural resources.

Post Traumatic Stress Disorder - 1149 Words

PTSD was first taken seriously when the Vietnam veterans returned from the war. Combat experience is the most commonly linked to this disorder. However, studies have shown that there are many different causes. These studies were applied to a wide variety of traumas that people have experienced in various horrific events. According to The National Institute of Mental Health, â€Å"about 4% of American adults ages 18-54 suffers from PTSD in a given year. These people have served in wars, have been raped or mugged, lived through natural disasters, terrorist attacks or car or plane crashes† (Mitchell). Anyone who experiences an unnerving situation is at risk for Post Traumatic Stress Disorder. PTSD is seen as more of an archaic disorder in the†¦show more content†¦It won’t go away and its not helping them resume a normal life† (â€Å"War Lingers†). According to the U.S. Department of Veterans Affairs, about 12%-20% of Iraqi soldiers are estimated to ha ve PTSD and less than 2/5ths of these soldiers will get the help that they need. These symptoms have lead victims to dangerous coping mechanisms and many have found comfort in alcohol. This greatly increases endangering themselves as well as everyone else around them. Although these people may feel like they are escaping themselves, they are actually endangering everyone around them, including themselves. Veterans with this disorder are fighting to get back to normal again because all of the death and destruction has had such a big impact on their lives. The horrifying experience has had a detrimental effect on their lives. Combining alcohol with the symptoms of the disorder is a disastrous idea. People with this disorder should not have to live in this kind of pain. These victims feel as if they are alone and that something is wrong with them. 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Blackberry Pearl Case free essay sample

MARKETING ENGINEERING FOR EXCEL †¢ CASE †¢ VERSION 1. 0. 5 Case Positioning the BlackBerry Pearl by Mahima Hada Arvind Rangaswamy 1. Before beginning any case, students should familiarize themselves with the model being used. Marketing Engineering for Excel comes with tutorials that demonstrate the capability of each model. The tutorial can be found under each model within the ME>XL menu after starting Excel. These tutorials are designed to work with the OfficeStar examples, which are located in the My Marketing Engineering directory, usually installed in My Documents during software installation. The data required for this case are located in one file in the My Marketing Engineering directory (usually located within My Documents): BlackBerry Pearl (Positioning). xls RIM Introduces the BlackBerry Pearl In September 2006, Research In Motion (RIM) introduced an extension to its best-selling BlackBerry phone, the â€Å"BlackBerry Pearl,† with the hope that it could move the original BlackBerry beyond the boardroom and executive suites and into more consumers’ hands. It is the first BlackBerry that comes equipped with the usual features of high-end smartphones, as well as a camera and media playback, yet still provides all the e-mail functions that made Blackberry a hit among executives. Background Research In Motion (RIM) launched the BlackBerry wireless, handheld device in 1999. The BlackBerry heralded the launch of smartphones for business users by supporting push e-mail, mobile telephone, text messaging, Internet faxing, Web browsing, and other wireless information services. BlackBerry made headway in the marketplace by first concentrating on e-mail and capturing the â€Å"Boardroom† market segment. Although it included the usual PDA applications (e. g. , address book, calendar, to-do lists), as well as telephone capabilities on newer models, the BlackBerry’s reputation grew primarily because of its ability to send and receive e-mail anywhere it has access to an appropriate wireless network of a cellular phone carrier, as well as for its built-in keyboard, optimized for thumbing, or using only the thumbs to type. Its primary competition came in the form of the Palm Treo, a line of smartphones originally acquired and developed by Handspring. However, since Palm’s purchase of Handspring, Treos have been manufactured and maintained by Palm, Inc. In its early years, the market for smartphones thus was dominated by Palm and RIM. In summer 2006, Motorola launched its Motorola Q, touting its thin design, and positioned it as an attractive alternative to the BlackBerry. By fall of 2006, the Blackberry faced competition from a number of smartphones, including several Nokia models (E70, E62, 9300), the Palm Treo, Copyright  © 2008 by DecisionPro, Inc. To order copies or request permission to reproduce materials, go to www. decisionpro. biz. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopied, recorded, or otherwise—without the express permission of DecisionPro, Inc. and the Motorola Q, all of which offered multimedia capabilities as well as email connectivity (see Appendix I). The Strategic Rationale for the Blackberry Pearl In 2005, world shipments of mobile phones totaled approximately 800 million units, and smartphones represented about 4. 7% of these. At the end of 2005, within the smartphone category, Nokia had the highest market share (54. %), followed by Palm (9. 2%) RIM(7%), Motorola (4. 6%) and Sony Ericsson (0. 6%). In exploring options to expand its market base beyond the corporate boardroom in the United States, which the Blackberry already dominated, RIM management considered the Blackberry Pearl a strategic opportunity. With the Pearl, RIM expected that it could expan d its customer base, combat growing competition from rival phone makers, and retain its dominant position in the growing market for multifunction wireless communication phones. According to Larry Conlee, Chief Operating Officer of RIM, â€Å"It really is our attempt to take BlackBerry out of the boardroom. We listened to the research, we talked to focus groups and our carrier partners, and we asked what was needed to take BlackBerry out of the boardroom and to a broader audience. † Research showed that in 2006, camera phones accounted for approximately 85% of the mobile phone market, and 23% of phones offered mp3 capabilities. A survey of consumers who own a phone with mp3 capabilities indicated that 13% use the mp3 feature on their phone everyday, and 70% use it at least once a week. With the Pearl, RIM expects that BlackBerry will finally catch up with its competition in the multimedia department, with features like a 1. -megapixel camera, a music and video player, and more stylish looks. In November 2006, RIM commissioned marketing research studies to assess the performance of BlackBerry Pearl and to plan future marketing activities and programs to expand its appeal. The data in Exhibits 1 and 2 are based on surveys of a sample of U. S. customers that the company commissioned to understand its target segments (only data from 100 respondents, who currently do not use the original Blackberry, are included in this case study). The three sub-segments in Exhibit 1 (denoted Segments I, II, and III) are based on information provided by a market research supplier. Exhibit 3 summarizes publicly available information about the competing products. Finally, Exhibit 4 details demographic and psychographic data about the three sub-segments, compiled from a large population of data available to the market research supplier. EXERCISES 1. 2. 3. 4. 5. Describe the two (or, if applicable, three) dimensions underlying the perceptual maps that you generated. According to these maps, how do people perceive the Blackberry Pearl in the three segments? Does Blackberry Pearl appeal to segment(s) other than business executives, as the company hoped for? Why or why not? Is the Pearl well-positioned to be successful? If not, to which segment(s) would you target and how would you re-position it? Briefly describe the marketing program you would use to target the chosen segments. Summarize the advantages and disadvantages of the software provided for this exercise. POSITIONING THE BLACKBERRY PEARL CASE 2 /10 Research Data Exhibit 1 Survey results: Average perception and average preference ratings (Scale: 0—9) Brands/Attributes Push e-mail availability E-mail folders synchronization Instant messaging availability Speed in accessing e-mail Software selection Display size Ease of use for navigation Ease of use for typing Voice/call quality Comfortable to call User friendliness Media quality Camera quality Compact Quality of display Finish Product image Brand image High prestige Value for money Average user rating (CNET) CNET editor’s rating Segment I Segment II Segment III RIM BlackBerry Pearl Palm Treo 700p Motorola Q Nokia 9300 Sidekick3 Sony Ericsson M600i 8. 8. 0 7. 2 6. 4 7. 0 6. 5 5. 5 5. 7 5. 6 7. 4 6. 6 6. 1 5. 7 6. 9 7. 5 7. 4 5. 9 8. 6 7. 2 6. 0 8. 0 7. 3 8. 4 5. 5 5. 6 7. 4 7. 1 5. 1 6. 5 6. 8 6. 5 6. 5 6. 2 8. 0 6. 9 7. 2 7. 0 6. 2 5. 7 6. 3 5. 5 5. 4 8. 5 6. 9 5. 4 7. 5 7. 7 7. 0 4. 5 4. 3 6. 4 6. 3 5. 3 8. 0 6. 5 7. 4 6. 1 7. 4 4. 8 6. 1 7. 3 6. 9 6. 6 6. 7 7. 3 7. 4 4. 9 7. 2 6. 8 4. 2 6. 2 8. 0 7. 9 3. 1 4. 7 6. 4 6. 4 6. 7 6. 3 6. 3 6. 4 4. 2 4. 5 7. 8 4. 2 4. 1 5. 9 0. 5 4. 5 5. 1 6. 1 5. 0 6. 5 5. 5 4. 6 7. 3 6. 3 6. 2 7. 2 4. 4 4. 5 1. 2 7. 2 6. 2 3. 0 7. 2 3. 6 6. 8 6. 3 3. 1 4. 0 6. 4 4. 2 3. 6 3. 8 5. 2 4. 0 3. 0 1. 2 5. 3 6. 3 7. 3 2. 9 3. 4 7. 0 6. 0 6. 2 1. 5 8. 6. 5 7. 3 6. 1 5. 0 8. 0 5. 2 6. 0 7. 8 1. 3 5. 1 6. 2 5. 1 4. 1 4. 5 4. 0 4. 0 6. 4 7. 7 5. 4 3. 6 4. 4 POSITIONING THE BLACKBERRY PEARL CASE 3 /10 Exhibit 2 Individual-level preference data, measured on a scale from 1 to 9, with higher numbers representing greater preference. The last column indicates the segment to which a respondent is assigned based on a segmentation analysis of the preferences. Respondents /Brands 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 RIM BlackBerry Pearl Palm Treo 700p Sony Ericsson M600i Motorola Q Nokia 9300 Sidekick3 Segment 5 8 6 6 8 9 8 5 5 8 9 9 5 7 8 8 9 9 9 7 6 9 5 5 6 7 6 9 5 7 4 5 8 5 8 5 2 6 5 6 5 6 9 6 7 5 4 7 7 5 5 6 6 9 3 5 5 6 7 9 8 5 6 2 4 2 7 5 5 2 9 3 7 4 2 5 4 9 3 5 6 6 5 5 3 8 4 9 3 3 5 8 9 5 2 9 7 7 3 9 8 6 8 9 8 3 2 6 2 5 4 9 3 8 4 3 4 6 6 1 9 4 5 5 5 7 3 2 4 7 8 5 7 8 5 6 6 7 8 5 6 8 6 6 4 6 6 7 8 5 8 5 7 4 3 5 8 5 7 7 8 3 7 6 8 4 4 7 3 5 5 6 1 4 3 4 3 7 4 4 5 3 3 3 2 3 1 1 1 5 4 4 6 3 3 3 6 7 5 4 2 4 2 4 7 4 3 4 6 6 8 7 9 3 3 4 4 5 4 4 5 6 5 3 3 7 4 9 3 6 5 7 3 5 8 4 1 7 3 5 5 8 4 5 4 3 3 3 6 5 7 4 4 6 5 4 3 4 /10 I II I II II III I I II II I I I II I I I I I I III II I II III III I II I II II II III I II I III III III III III II II POSITIONING THE BLACKBERRY PEARL CASE Respondents /Brands 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 RIM BlackBerry Pearl Palm Treo 700p Motorola Q Nokia 9300 Sidekick3 Sony Ericsson M600i Segment 5 9 9 9 9 7 5 7 7 9 5 5 5 4 6 6 5 9 8 5 8 6 9 8 4 8 8 5 6 6 8 5 9 8 5 8 9 8 8 9 5 9 7 9 6 6 5 5 8 4 7 4 8 9 3 2 6 5 9 6 3 2 5 3 2 3 7 5 2 7 5 9 5 4 6 8 5 3 6 4 3 8 7 3 9 8 5 8 8 6 9 8 9 7 4 4 3 8 3 8 6 8 7 5 4 9 2 9 3 3 4 3 5 5 4 9 3 4 5 5 9 9 4 4 6 2 4 5 6 3 6 8 4 9 9 8 6 9 1 9 4 8 2 4 3 5 9 5 5 5 6 7 4 4 6 6 7 7 6 8 7 5 7 8 7 9 5 6 7 5 6 8 4 6 6 5 4 6 7 6 7 3 5 8 6 7 7 7 5 9 6 6 6 3 5 6 3 3 2 5 2 6 6 5 3 3 2 3 3 4 8 3 4 5 3 8 2 4 1 2 4 7 3 4 9 6 5 3 5 1 7 3 1 3 2 4 4 4 4 1 4 8 7 7 4 5 5 6 2 2 5 4 4 4 7 4 3 4 4 5 4 3 6 5 5 5 4 4 6 4 5 5 4 4 4 7 3 6 3 5 5 6 7 5 6 3 4 4 4 4 4 3 3 5 /10 II I I I I III III I II I II II II II III II II I II III I II I I II III I II III III I II I I III I I I I I II I II I II III III III I POSITIONING THE BLACKBERRY PEARL CASE Respondents /Brands 93 94 95 96 97 98 99 100 RIM BlackBerry Pearl Palm Treo 700p Motorola Q Nokia 9300 Sidekick3 Sony Ericsson M600i Segment 9 7 7 6 8 5 4 5 8 7 4 5 6 4 5 4 9 5 3 5 6 4 6 8 7 3 8 7 5 3 7 1 2 6 5 2 6 8 8 2 7 3 3 3 5 5 4 I I III II II III III III Exhibit 3 Smartphone specifications RIM BlackBerry Pearl $275 3. 2 4. 2 x 2 x 0. 5 240 ? 260 v2. 0 Quad EDGE Yes No Short 64 MB microSD 3. 5 15 Extendable 1. 3 megapixel Yes Yes, all formats No Palm Treo 700p $475 6. 4 4. 4 x 2. 3 x 0. 9 240 ? 240 1. 2 Dual 3G/EV-DO Yes Yes Full 60 MB SD/MMC 4. 5 12 No 1. 3 megapixel Yes Yes, all formats No Motorola Q $200 4. 3 4. 57 x 2. 52 x 0. 47 320 ? 240 1. 2 Dual 3G/EV-DO Yes Yes Full 60 MB Mini SD 4 4 No 1. 3 megapixel Yes Yes, all formats Yes Nokia 9300 $300 5. 9 5. 2 x 2. 1 x 0. 9 640 ? 200 1. Tri EDGE Yes No Full 80 MB MMC 7 8 No N/A Yes Yes, limited formats No Treo Sidekick3 $300 7 2. 4 x 0. 9 x 5. 1 240 ? 160 1. 2 Tri EDGE Yes No Full 64 MB miniSD 4. 5 3 No 1. 3 megapixel Yes Yes, only MP3 No Sony Ericsson M600i $400 4 4. 2 x 2. 2 x 0. 6 240 ? 320 A2DP Tri UMTS Yes No Short 60 MB microSD 7. 5 14 No N/A Yes Yes, all formats No Price (Average) Weight (oz. ) Size (inches) Display size (pixels) Bluetooth Bands Connectivity Office applications Editing for office applications QWERTY keypad Internal memory Memory expansion Talk time (hours) Standby time (days) GPS system Camera specifications Media player Music player Video recording POSITIONING THE BLACKBERRY PEARL CASE 6 /10 Exhibit 4 Segment data 1 Segment I Segment size Age group Education Predominant employment Characteristics of employment Heavy users of email Persons per household Percentage women Percentage married Read business magazines Read technology magazines Read entertainment magazines Watch business news Watch sitcoms Have travelled abroad Frequent flyer program member Own an American Express card Own investment funds 42% 25-45 College graduate, post-graduate Business professionals Executives and managers 75% 2. 31% 43% 85% 43% 37% 84% 34% 72% 87% 58% 24% Segment II 33% 30-50 Professional, postgraduate Business professionals Professionals (e. g. , doctors, lawyers, researchers) 60% 3. 8 22% 73% 68% 31% 23% 72% 46% 45% 45% 32% 35% Segment III 25% 18-25 High school, college graduate Students, whitecollar, entry-level jobs Students, various jobs 30% 1. 42 47% 18% 23% 58% 73% 27% 77% 26% 3% 40% 12% This case describes a real business situation using a mix of real and hypothetical data. Information sources include www. Wikepedia. com, www. cnet. com, and http://mobileopportunity. blogspot. com/ by Michael Mace. POSITIONING THE BLACKBERRY PEARL CASE 7 /10 Appendix I Competing products Blackberry Pearl Competition Sony Ericsson M600 Motorola Q POSITIONING THE BLACKBERRY PEARL CASE 8 /10 Sharp/T-Mobile Sidekick3 Palm Treo Nokia 9300 POSITIONING THE BLACKBERRY PEARL CASE 9 /10 Appendix II Attribute definitions Push e-mail availability E-mail systems that provide always-on capability, such that when new e-mail arrives, it is instantly and actively transferred (pushed) by the Mail Delivery Agent (MDA) (commonly called mail server) to the Mail User Agent (MUA), also called the e-mail client. The original Blackberry could only be used through an Enterprise Mail Server set up by a company that had adopted the BlackBerry service. However, BlackBerry Pearl offered push e-mail capability to any user through a telecom carrier such as T-Mobile. Ability to coordinate multiple in-box mail folders onto smartphone from a PC and vice versa. Ability to log into Web IM clients, such as ICQ, Yahoo, and MSN, for instant messaging and chatting Perception of speed with which e-mails and attachments can be downloaded to the smart phone. This speed is highly dependent on the network provider. Software availability for viewing and editing standard files like Word and PowerPoint, as well as software for organizers, to-do lists, calendars, and other PDA functions. Size of the display of the smartphone and its suitability for reading e-mails and attachments Ease with which menus can be navigated, options can be used, emails can be opened, calls can be made, and so forth. Ease of typing e-mails and messages using the keypad Quality of voice, received and transmitted through the phone. How comfortable the phone is to hold against the ear and talk. Ease with which the phone can be used for office applications; making, accepting, and rejecting calls, and overall user friendliness Perception of the number of media formats supported, the quality of songs and video played back, and so forth Perception about the quality of pictures taken with the camera, which depends on clarity, sharpness, and colors captured. Refers to the design of the phone with respect to sex appeal, style, and so forth Overall size of the phone, and whether it is small enough to fit into the back pocket Whether the display is clear and sharp and provides vibrant colors; also indicates the number of colors the smartphone supports in its pixel resolution. Overall texture and outer finish of the cell phone, such as rounded edges and glossy or matte Impression about the product in the marketplace Impression about the brand in the marketplace Does the brand offer a sense of prestige or status for the consumer? Does the smartphone deliver value for the price paid? Average of all ratings provided by smartphone users on cnet. com Rating given by editor of CNET in a review of the phone. E-mail folders synchronization Instant messaging (IM) availability Speed in accessing e-mail Software selection Display size Ease of use for navigation Ease of use for typing Voice/call quality Comfortable to call User friendliness Media quality Camera quality Stylish Compact Quality of display Finish Product image Brand image High prestige Value for money Average user rating (CNET) CNET editor’s rating POSITIONING THE BLACKBERRY PEARL CASE 10 /10